Indeedy, currently only Sky One, 1 Sky Movies channel, 1 Sky Sports channel and National Geographic are in HD. It also costs an extra 10 a month above your normal Sky subscription, in addition to the 300 for the receiver. Wait a few months and they'll be giving the things away for free with installation. I was going to buy and LCD tv a few months ago, but they seem to have broken through the 40" screen barrier, so going to hold back and see what a 42-50"-er will set me back in a years time.