I hardly think eating at fast food chains once or twice a year means that in me they have produced a fat-munching beast of a human being. I'm just saying that if people were a bit stronger (self-control, ignoring all the shameless marketing, blah, blah, blah) they wouldn't turn into marshmallows. As for marketing towards kids, surely the parent/s is/are in control of what their kid eats (or they should be). If I see a whale of a child marching down the street I tend be a bit critical of their parents for letting him/her get in that state. I say stop blaming fast food for making people unhealthy and fat. Blame the people who eat it constantly. It's like when a kid in school takes advantage of something like being given free time to read who keeps fucking about and ruins it for everyone who can be sensible about having responsibility.